INFOGRAPHIC COMPARE AND CONTRAST FULL

You can easily change colors, sizes, shapes, or remove pieces entirely if you so choose. Every piece of the template–words, shapes, and all–can be manipulated at your will.Įach of these gold-colored shapes is changeable. Enjoy the infographic that illustrates the point of this article.If you have two similar data sets, this PowerPoint graphic makes for an excellent side-by-side comparison.

INFOGRAPHIC COMPARE AND CONTRAST FULL

And just so you know I’m not full of it, I’ve decided to put my money where my mouth is. If someone ethically appropriates your content, you’re more likely to get the attribution you deserve with an infographic than you are an article, and you won’t have to spend any time chasing down owners to issue a Digital Millennial Copyright Act takedown notice.Īs much as I like articles, I’m realistic enough to admit that sometimes an infographic is better suited to getting my message across. By contrast, an infographic footer can encourage redistribution and all you have to do to receive attribution is include your company logo and website URL in the graphic itself. Plus, they’ll likely have to ask you for attribution unless your website explicitly grants the right to republish your material. Not only will this take up more of their time, but it provides built-in opportunities for error. With an article, another publisher will likely have to copy and paste your content and link back to it.

Infographics are easy to share with attribution – If you have a message you want to spread far and wide, an infographic is a better form than an article.

In that case, your brand would suffer if you didn’t provide visuals for those members of your audience who prefer it. Whether or not one buys into the preferred learning style model of teaching, the truth is, infographics may appeal to certain types of audiences more than others (just as your articles may appeal to another type of audience). One Forbes writer believes it’s 65 percent. A certain percentage of your audience is going to consist of visual learners. However you break down the learning style ecosystem, you’ll inevitably discover that one of those styles is visual. Some educators break it down into eight learning styles.

Infographics appeal to visual learners – In general, educators have broken learning styles into four categories.

In those times, an infographic is most helpful. While there are times when you’ll want to take up the real estate necessary to express yourself in words, there are other times when you’ll want to get to point more quickly. While some infographics can be long and complex, if you take those graphic articles and convert them entirely into text, you’ll find that in article form they are lengthier, more involved, and quite time consuming.

Infographics provide “at a glance” understanding – Elaborating on that last point, a well-presented infographic gives your audience a more direct route to mentally capture your point.

In the amount of time it takes a reader to analyze that millennial flower of verbiage, an infographic can make its point and drink a cup of coffee. Putting words into images is itself a form of art, and the graphic artist who can turn 1,000 words of beautiful prose into a visual thesis is worth her weight in gold.

Infographics communicate visually – The old adage “a picture is worth a thousand words” is not merely a salvo.

Here are four specific ways that infographics are better than articles at communicating.

Infographics, specifically, are capable of getting a point across in a much more powerful way than articles can.

I’m still devoted to the written word, but I recognize that it isn’t–and can’t be–all things to all people. I’m simply admitting the limitations of my craft. It might seem strange that a writer of words would throw in the towel and admit that the visual arts has them beat.

Infographic compare and contrast